For cosmetic dentistry & ortho

Implants and aligners are won at the inquiry.

Cash-pay cases worth thousands, decided by who answers and follows up first. We capture every call and web inquiry, then book them as high-value cases.

Captured cases before new ad spend.
The opportunity

The cash-pay opportunity is real, and mostly wasted.

$3K–$30K
typical cash-pay case value
15–30%
of peak calls missed
21×
more likely to qualify at 5-min follow-up
~1 in 10
practices that market well
Where the money goes

Your cases are leaking
before a single ad runs.

More marketing on a leaky practice pays to lose cash-pay cases faster. Where the thousands-dollar cases walk:

What's actually draining the case book:

The reality of cosmetic dentistry & ortho acquisition
  1. Missed calls are lost cases. Practices miss 15–30% of calls at peak. With cash-pay cases worth thousands, a front desk mid-appointment means every unanswered call can be a case booked elsewhere.
  2. Patients won't wait. 60% won't stay on hold past a minute, and 41% call a competitor when they can't reach you.
  3. Slow callbacks cost you cases. The industry average response runs over two hours, yet patients contacted within 5 minutes are 21× more likely to book. Your implant and aligner inquiries go cold.
  4. No-shows run ~23% (and up to ~30%) without reminders. On a high-value consult, that's thousands off the calendar every month.
  5. Ad spend without capture is waste. The average practice converts ~3% of leads to patients. The best convert ~21%. The gap isn't traffic. It's the system behind it.
How we fix it

Plug the leaks. Then fill the calendar.

We don't start by buying you traffic. We start by capturing the cases already walking out the door — then scale acquisition on top of a system that converts.

What we do
  1. Capture every call and inquiry. An AI phone agent and instant-response system so no patient hits a busy line while your front desk is with another patient.
  2. Follow up in 5 minutes, not 2 hours. Automated, multi-channel follow-up on every implant and aligner inquiry, while they're still ready to start.
  3. Own intake through booking. We don't hand off "leads." We manage intake to a confirmed consult on the calendar.
  4. Cut no-shows on high-value cases. Reminder sequences and reputation systems that protect the cash-pay cases you've already earned.
  5. Then scale acquisition. Meta & Google lead-gen with offers built for cosmetic and ortho practices, running on a system that finally converts, tracked weekly in your CRM.
Who this is for

Owner-operated and multi-location cosmetic dentistry and orthodontic practices, from implants to aligners, veneers, and full-arch, that want a fuller, more predictable case book of high-value, cash-pay patients.

What you get
Missed-call capture / AI agent
5-minute lead follow-up
Intake-to-booking funnel
No-show & reputation systems
Paid acquisition + weekly KPIs
Proof: a clinic ARR pipeline of ~$640K built on a $0 ad budget. Pure systems, not budget burn.
The work speaks

Practices that stopped leaking revenue.

Clinic pipeline · Caesar Health

~$640K ARR pipeline on a $0 ad budget.

Built on systems, capture, follow-up, and a clean CRM, instead of paid traffic. The calendar filled because nothing leaked.

AI phone agent · Voxira

150+ qualified leads · 12 clinics signed.

Sharp ICP definition plus loss-aversion messaging took an AI phone agent from no pipeline to a waitlist of paying clinics.

Specialty groups · Multi-site

AI agents placed inside high-call-volume practices.

From ophthalmology to other specialty groups, we've put capture systems where the missed-call leak is biggest, so revenue stops walking out.

The systems we deploy

The mechanisms behind a full case book.

We assemble the right machines for your practice. Click any for the full breakdown.