A real sales pipeline for an AI healthcare platform, no paid media. LinkedIn as the engine, a podcast as a pipeline, and channels competitors can't touch.
The mandate: a real, trackable pipeline with no paid media. The constraints stacked up.
So we treated pipeline as engineering, not advertising.
“Already, this is way better, at least for me, than the two that I’m using or I’m able to use.”
EMR-aware outbound, a podcast that qualifies guests in real time, and a 48-hour reactivation cadence that keeps the funnel alive.
"No next task = dead deal." Every lead carries a scheduled touch, or it doesn't stay in the pipeline.
57 active opportunities plus 10 signed at a $799/mo average, built with effectively zero ad budget.
LinkedIn outbound (1,170+), targeted list-building, the podcast, events, and referrals — not ads.
20+ qualified leads and 11 booked qualifying calls in a single week, including multi-location and specialty groups.
“I really like what I saw… and I appreciate you not slide-decking me to death. The approach is really, really well thought out.”
Vanja BusicEZDERM
“That is so good. I hung up on her — I could have gone all day with her. Just the way she was breathing, I felt like it was a real person.”
“Man, this is brilliant discovery — keep doing that. This is great. Very, very good insights.”
“Perfect. Thank you so much. This was good work.”
“The quiz itself — on point, 100%. Love it. Everything makes sense. It’s great.”
Built the entire GTM for an AI phone agent — 12 clinics signed, $2.1M pipeline.
CRM migration that lifted conversion and cut ~$30K/yr in cost.
Built the enterprise motion from scratch and grew a user base ~13×.